Hey, glad you’re here 👋
Let me introduce myself ...
My name is Victoria. I’ve been in the B2B SaaS world since 2016. I’ve worked as a content creator & marketing manager.
let’s talk {25 min}But one day, I realized my role was moving toward radical generalization. That’s when I decided to stop & take a step back
This pause allowed me to rethink the value I can bring into the B2B SaaS space.
That’s how I turned to messaging ... with a twist.
I never saw messaging as just a marketing or product thing. I always thought about it as a system, foundational to growth.
It’s how SaaS communicates at every stage.
It’s something public-facing teams must get right. Otherwise, there are too many places where messaging can break down.
That’s how I started analyzing & writing about B2B SaaS messaging.
Then, I created an offer that aligns with the ways I can best serve B2B SaaS companies.
This offer is an in-depth messaging audit.
The audit provides a clear overview of what’s wrong with messaging and how to fix it.
Grounded in clarity, the audit focuses on finding structural issues & their root causes.
This audit is a ‘clarity-as-a-service’ because I see things B2B SaaS leaders can’t.
let’s talk {25 min}
